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Thursday, January 17, 2008
Down on the Farm: What's Happening Now (January 2008)
By Marty @ 12:56 PM :: 879 Views :: 0 Comments :: Environmental, Farming, Wayne E. Bailey Produce Company
Winter in North Carolina does not mean things stop on the farm level. Just ask George Wooten III, Farming Operations Manager for Wayne E. Bailey Produce Company (WEB). Even when you are not growing produce, farming remains a 12-month deal.
 
“We never stop working on the farms,” he said. “The winter months just mean we do different things. Since November, we’ve been analyzing our soil samples to see what we need to do to get the most out of the land this coming season. Now, we are liming the fields in anticipation of the new crop. We have cleaned the farms up completely, and we do a lot of paperwork.”
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Sunday, April 01, 2007
Sweet Potatoes – Just About Perfect!
By Marty @ 10:31 PM :: 1291 Views :: 0 Comments :: Research
Thanksgiving to Christmas used to be the time most consumers thought about and purchased sweet potatoes. Recently, as more and more consumers become educated about the outstanding nutritional value (not to mention great flavor) of these roots, things have been looking up!
 
Last September, an on-line consumer survey of 62,000 households in the United States (with 1,012 completed surveys) was conducted by The Packer newspaper. The results were recently published in Fresh Trends 2007 magazine. One of the telling statistics they discovered about sweet potatoes was that consumers in the South comprised the region most likely to buy sweet potatoes, followed by those in the Northeast. But not by much! 

According to their study, the likelihood of purchasing sweet potatoes by region looks like this:

  • South 45%
  • Northeast 44%
  • West 42%
  • Midwest 41%

 Not much of a discernable difference for a vegetable that many perceive as a “southern” food. One factor here might be that southerners grew up with sweet potatoes (since this is where the majority of sweet potatoes are grown) and are comfortable with them. And perhaps the Northeastern population tends to eat out more and, as chefs add sweet potato dishes to their menus, the consumer likes what they are eating, and then buys sweet potatoes to try recipes at home.

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Sunday, April 01, 2007
Marketing and Ministry
By Marty @ 10:21 PM :: 908 Views :: 0 Comments :: Wayne E. Bailey Produce Company

George Wooten, president and owner of Wayne E. Bailey Produce Co., feels blessed and he passes his blessings on by supporting many faith-based and humanitarian charities.

“For the past couple of months, we have been a sponsor of Winter Jam, a Christian music concert series.  33 different cities nationwide hosted Winter Jam. Over 275,000 people attended these concerts and 38,000 made decisions for Christ,” Wooten said.

At every concert, evangelist, author and speaker Tony Nolan gives his testimony and in a very compelling manner, asks the attendees to make a decision for Christ.  They can follow up by visiting the website, www.jamtour.com, to download further information to help them on their journey.

“The concerts featured some of the best-known Christian contemporary music artists today. People like Britt Nicole, a newcomer who is really terrific; Hawk Nelson, a group that really rocks; and veteran group Newsong, the host of each concert. They’re fantastic,” Wooten said.

The headline act was Jeremy Camp, one of today’s most popular contemporary Christian musicians.  A Dove Award-winning performer, Jeremy is a two-time recipient of the Male Vocalist of the Year award (2004 and 2005), the Newcomer of the Year award (2004) and the Rock Recorded Song of the Year award (2005). He has also been nominated for Male Vocalist of the Year this year.

The show also included another very popular Christian music artist, who has won more Dove awards than anyone else, Stephen Curtis Chapman. Then there was Sanctus Real, the recipient of Radio & Records’ most played Christian rock band of the year title; presidential impersonator John Morgan and Andre, the Hollywood Cowboy who finished out the list of performers.

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Sunday, April 01, 2007
Fresh-cut Sweet Potatoes Offer Solutions
By Marty @ 10:03 PM :: 1588 Views :: 1 Comments :: :: Fresh-Cut and Processed Sweet Potatoes

Ask any chef you meet about sweet potatoes, and they are likely to tell you how versatile they are. Chefs know they are nutritious – and delicious – and they can be prepared in many ways. There’s just one thing they really don’t like about fresh sweet potatoes – they are very labor intensive.

Fresh sweet potatoes are not uniform in shape like an apple. Their surfaces are not smooth, and it takes a lot of work to properly clean them and get down to the actual vegetable before you can even begin to prepare your dish. That means there is a lot of waste involved, and in a product sold by the pound, that equates to money being thrown away.

Solutions

The owner of Wayne E. Bailey Produce Co., George Wooten, saw the potential for fresh-cut sweet potatoes a few years ago. In 2006, he opened George Foods, located in Pembroke, NC, and has solved that problem by offering many different fresh-cut (processed) products! “We offer the chef ready-to-use fresh sweet potatoes by doing all the prep work for them”, explained George Wooten, owner. “We want to get more people to eat – and enjoy – fresh sweet potatoes, and one way is to make the product available in an easy-to-use form to the foodservice market.”

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Sunday, April 01, 2007
Down on the Farm
By Marty @ 9:54 PM :: 1375 Views :: 1 Comments :: :: Farming

George Wooten III is the Farm Operation Manager for Wayne E. Bailey Produce Company, headquartered in Chadbourn, NC. It’s his job to be sure the company grows the best crop of sweet potatoes they can. He oversees every aspect of the farming operation and works hand-in-hand with crew chiefs at all the company farms.

He began working on the farm when he was four or five years old after moving to his mother’s family home on the farm. During the summers, he followed his father, company president and owner, George Wooten, as he made his rounds visiting farms.

The company started growing their own sweet potatoes with a small farm back in the mid-1980’s, and today they farm over 3,500 acres, using cotton as a rotation crop.

Wooten’s pursuit of an Agricultural Business degree at North Carolina State University in Raleigh gave him even more insight to the world of growing. “Soil science classes were very interesting to me, and now, I use that knowledge every day,” he said. Once out of school, he went to work on the farm full time.

Since January, Wooten has been using the “off-season” to get all the planting equipment repaired or replaced and has been busy with land preparation. One project he works on is soil analysis. “We need to know everything about the soil so we can put the right fertilizers and nutrients into the ground to be ready for the plants.”

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